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Woman calls out sizing of Kim Kardashian’s Skims shapewear in viral TikTok
A woman has gone viral on TikTok with a video calling out the sizing of Kim Kardashian’s shapewear line Skims after she went up a size in the collection only to find that the undergarment still didn’t fit.
According to Mikayla Zazon, a body-positive influencer from Ohio, she recently decided to purchase an item from the reality star’s line of shapewear after hearing people “rave about” the collection.
However, as she showed in a TikTok video uploaded this week, which has since been viewed more than 3.6m times, the high-rise shapewear thong barely fits her, despite it being a size or two larger than she normally wears.
“So I ordered Skims because I’ve been hearing people rave about Kim Kardashian’s shapewear, and I decided to get it,” the 25-year-old began the video. “And because women’s sizing is so effed up, of course I decided to size up to a large.”
In the clip, Zazon then explained that she is typically a “small, medium” and a “straight-size woman,” before unveiling the extremely small Skims undergarment.
“I’m just going to put these on … I’m going to put them on over my leggings, so you can see how bad it is,” Zazon continued, before showing what the constricting garment looks like over her pants.
As she showed off various angles of herself in the shapewear, Zazon can be seen displaying her shock, with the influencer at one point attempting to pull the garment higher on her stomach only for it to roll down.
“Like… I can not make this up,” she said. “A large?! This is a large?!”
The clip, which Zazon captioned: “KIM REALLY THOUGHT THIS WAS OKAY,” has since been liked more than 485,000 times, with many others revealing that they have had similar experiences with Kardashian’s shapewear.
“Honey, I’m a large and got a large. So many tears were shed,” one person commented.
Another said: “I was also victimised by Skims shapewear.”
Others said that the shapewear sizing was indicative of the larger problem of sizing discrepancies in the clothing industry, with many pointing out the potentially harmful impact it can have on consumers.
“Proof that the problem isn’t our bodies, it’s the clothes,” one viewer wrote, while someone else said: “Imagine how poorly that could impact someone’s self-esteem.”
In a follow-up video, Zazon revealed that she had also purchased the shapewear in a medium, which she tried on for the amusement of her followers, only to find that the extremely restrictive garment made it “hurt to walk”.
“I forgot to tell you because I was so overwhelmed by how small the large was,” she explained in the video, while holding up both sizes to compare.
Zazon is not the first person to criticise the sizing of the Skims line, as another TikTok user, Adria Barich, went viral in January after she dedicated a video to Kardashian about her grievances with the shapewear.
“This video is for Kim Kardashian and Kim Kardashian only,” Barich began the clip, which has since been viewed more than 11.8m times.
After panning the camera out to show herself wearing the shapewear, Barich then said: “Hi Kimberly. What is this? I thought Skims were supposed to make me look curvalicious, not Winnie the Pooh wearing too small underwear.”
At the time, Barich told BuzzFeed that the Skims sizing is “extremely inconsistent” and that she had ordered her usual size only to find that it “could fit a doll”.
“It makes people feel bad about themselves because a size that normally would fit them is suddenly way too small,” she said.
Kardashian has previously revealed that she wears a size medium in her shapewear line.
The Independent has contacted Skims for comment.
Kim Kardashian's brand sent free shapewear to a TikToker whose SKIMS review went viral, but the customer still isn't impressed
- In January, Adriana Barich reviewed a pair of briefs she bought from Kim Kardashian's brand, SKIMS.
- Barich's TikTok review of the briefs went viral and got the attention of SKIMS.
- Barich said she thinks the issue with the briefs was that she ordered the wrong size.
After months of admiring products from Kim Kardashian West's shapewear line, SKIMS, Adriana Barich decided to take the plunge and try items from the brand for herself.
Barich, who's from Nevada and goes by the first name Adria on her social media accounts, ordered the $32 SKIMS sculpting mid waist brief online from Nordstrom after seeing rave reviews of the shapewear item on TikTok.
According to the product description, the mid-rise brief is supposed to provide support while lifting and shaping your butt. "The whisper-soft and seamless construction makes this Butt Sculpting piece an everyday staple for enhancing your body's natural shape," the description reads.
But when Barich got the briefs in the mail and tried them on, she didn't get the look she was going for.
She documented her reaction to the bottoms in a TikTok in January that now has 11 million views and more than 1.4 million likes.
Barich, who had previously never tried shapewear from SKIMS or other brands, said that when she ordered the briefs, the SKIMS size guide on Nordstrom's website suggested a large/extra-large, but she decided to stick with her normal size, which is a small/medium.
"I just thought there was no way I'm a large/extra-large because I'm a true small/medium in everything else. I expected that to fit perfectly," Barich told Insider.
When Barich took the briefs out of the package, she thought the fabric and silicone waist grip felt great — but trying them on was another story, which she thinks is because she ordered her normal size, not SKIMS' recommended size.
As she described, two of her roommates watched as she struggled to pull up the bottoms. After one of them said that Barich looked "like the Pillsbury Doughboy" wearing the briefs, she decided to make her now-widely viewed TikTok video.
"It sucked me in, but it didn't give me a good shape," Barich said of the mid-rise brief.
On February 3, after Barich's TikTok review of the SKIMS bottoms had gained traction on TikTok, the official SKIMS Instagram account reached out to Barich in a direct message and offered to send her other products from the brand for free.
Barich asked if SKIMS could send her a size large/extra-large in the briefs that she initially tried and documented on TikTok.
Barich said that SKIMS sent her the $62 sculpting bodysuit with snaps, the $32 sculpting bra, and the $36 sculpting high waist brief instead of the mid-waist style. The high-waisted briefs were similar to the original bottoms that Barich tried in her popular TikTok video but have a higher waistline.
Barich told Insider that she ended up liking the bra that SKIMS sent to her, but that the high-waisted briefs still weren't the best fit for her.
"This one is still giving me the double butt cheek, which isn't what I meant when I said I wanted more a--," Barich said in the TikTok video. "It's not giving the shape that I would want, necessarily. I feel kind of like a parallelogram."
She added that the high-waisted bottom stayed up pretty well and felt comfortable. She liked the fact that the fabric seemed to move with her body.
But Barich told Insider that the seemingly varied sizing of the SKIMS products she tried made her feel frustrated.
"People buy it wanting to look like Kim Kardashian, and if they have to get a size that's larger than they should be, they already don't feel their best," Barich said of SKIMS products. "Shapewear is supposed to make you feel your best."
Since sharing her first SKIMS video on TikTok, Barich has heard from other shapewear brands, who have offered to send her their products for reviews. The once-shapewear novice is now giving her honest takes on undergarments in a series she calls the "Shapewear Olympics" on TikTok.
Barich says that she hopes her review videos instill in viewers a sense of confidence — and show people that it's normal to wear different sizes in different clothing items.
"I want to really create a space where people feel comfortable in their bodies," Barich told Insider.
Representatives for SKIMS did not respond to Insider's request for comment.
A TikToker’s hilariously honest review of Kim Kardashian’s shapewear brand SKIMS has gone viral, with many users relating to her struggle.
Adria Barich, from Reno, Nevada, shared a TikTok of herself trying on a pair of high-waisted SKIMS shaping underwear, which are meant to “enhance your curves,” according to the brand’s website.
Barich, however, didn’t seem too thrilled with Kim Kardashian or her new shapewear.
In a hilarious video meant for “Kim Kardashian and Kim Kardashian only,” Barich joked about the fit of her new garment, saying “I look like the Pillsbury Doughboy.”
“I thought SKIMS were supposed to make me look ‘curvalicious,'” she deadpanned. “Not like Winnie the Pooh wearing too-small underwear.”
Barich’s TikTok has since been viewed 6.7 million times and has racked up more than 12,200 comments from utterly amused users.
“The shape is apparently supposed to be a busted can of biscuits,” one user joked.
“It says it’s shapewear…it gave you a shape, it just wasn’t specific LOL!” added another.
“Canceling my order,” said a third.
A few users defended the reality TV star and her brand, noting that Barich had likely just ordered her Skims a size too small.
“Im not a fan of Kim but you VERY obviously bought the wrong size and need to size up,” said one viewer.
“Girllll… it’s the wrong size, mine fits perfectly cause I got the right size,” wrote another.
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